Dr Pam Coates Armstrong
BDS (VU (Manc)., LDSRCS (Eng)., MFGDP (UK)
GDC No: 50299
Dental Practitioner & Small Business Advisor
As a Dentist…
My professional focus has been building the environments to enable my patients to smile with confidence and my staff to blossom as they developed into new roles and responsibilities, all life-changing experiences.This has involved being at the forefront of new developments and continually learning from industry leaders.
Since the sale of my private dental practice, Waterside Dental Care, in August 2016 I have remained as a part-time associate to complete on-going treatments. In addition, I provide clinical mobile domiciliary services as Coates Denture Services and am a partner in Armstrong Consultancy Services.
I am now looking for a new project to enthuse me: In the dentistry field, this might involve part-time work, possibly as a locum, in private and capitation practices.
As a Small Business Advisor…
I am a graduate of the Goldman Sachs 10K Small Business programme which covered brand development, finance, operations, leadership, preparing for sale, marketing, and customer segmentation.
This enabled me to evaluate and drive business performance at Waterside whilst preparing it for sale. The success of developing a prestigious private practice in a small town was driven by participation and implementation of techniques learnt by our team from Jameson Management, Chris Barrow, Ashley Latter and Growth Accelerator in-practice training. Strategic planning enabled me to build Waterside into an award-winning, customer-focused, caring business.
I am keen to pass my experience and advice on to other small businesses, helping them grow in to successful enterprises.
Business Advisor Testimonials
Pam is a wonderful mentor, she is a great listener and gives you the thinking space to explore ideas and discuss options. I found Pam to be supportive and encouraging. and thoughtful with the advice she gives. It is great to know she is in my corner.Julia Wolfendale
During the pandemic and lockdown I was trying to figure out how I could support my clients and grow my business as a sole trader. I looked for some business advice through Enterprising You and was introduced to Pam who was happy to work with me as my business mentor.
Pam is very friendly, fun to work with and is extremely knowledgeable about business. It was such a relief to be able to talk to Pam about my business. Working with her as my business mentor was like having fresh eyes on my business, and a friend at my side. As a sole business trader this was just the support I needed.
Pam has been a great source of encouragement and made suggestions of how I could improve my website presentation so that it was a clearer representation of what I do. She helped me identify who my target market is, and how best to reach them with marketing strategies.
Working with Pam gave me accountability and lots of encouragement as she kept me focused on the things that I had said I was going to do. Having her support helped me achieve my goals. I would highly recommend working with Pam.Jane Fern
Working with Pam is fantastic. She’s supportive, empathic, astute and warm. Her advice and guidance is invaluable. As someone who works alone, it’s wonderful to know I can turn to Pam and know that she’s always got my back. Very highly recommended.Emma Clarke
Wanted to say Thank you for linking me up with Pam. We had our first session today and she is amazing.Lisa Cheetham
Pam is my mentor from the Enterprising You Program, she has a great depth of knowledge on business strategy and is an excellent mentor. I would recommend Pam to other small businesses owners as a great listener and person to inspire you. Pam strengths are helping to build resilience and confidence in people she works with.
It has been a joy to work with Pam as her enthusiasm and encouragement are first class.Kimberley
I have owned three multi-surgery mixed NHS/private practices with associates and vocational GDPs. I have converted practices from NHS to private and introduced capitation schemes. I also founded Piccadilly Practice Promotions Ltd, a company which sold promotional and marketing material to dental and optical practices. I have written articles and lectured about marketing and dental lasers and featured in numerous publications and TV programmes.
Clinical Post-Graduate Experience:
My clinical skills have been enhanced by intensive training from which I have introduced new techniques and disciplines into my practice. These include the Mike Wise restorative courses in London for 3 years, the Paul Tipton year-long dental implant course, the Aesthetic Advantage cosmetic courses in London, New York and Palm Springs reaching masters level in smile design, Khanna courses on facial rejuvenation treatments and courses on the use of dental lasers. I am also skilled in providing sedation, Invisalign™, Six Month Smiles™, Inman Aligner™ and Somnowell™.
Positions of Responsibility:
Becoming Chairman of “The General Dental Practitioners Association”, a founder member and Chairman of “Women in Dentistry” and a member of the Denplan Advisory Board and Manchester Local Dental Committee all enabled me to become involved in the political aspect of the development and provision of dentistry and to organise and manage meetings and speakers.
Becoming National President of Business and Professional Women UK involved me in team working, project management, political activity, conference and event management.
I achieved the Forward Ladies “Professional Woman in Business NW Award” in 2015. I was also a finalist for “Dentist of the Year North” at the Dental Awards, “Employer of the Year” and “Outstanding Businesswoman of the Year “at the E3 Awards and Rochdale “Businesswoman of the Year”. Our Waterside team won “Best Dental Care UK” at the Dentistry Awards 2014, were finalists in the “Team of the Year” and were shortlisted for “Best Customer Service” at the National Entrepreneurs Circle Awards 2014.